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May

A product designer who , not just the screen.

I'm a Principal Product Designer in , working where AI products meet the rigour of good UX.

I design the layers where AI acts, where it hands off to a person, what happens when it gets something wrong, how the thing . That's the work an AI product lives or dies on, and it's where I do my best thinking.

I've been building interfaces since I was a kid, teaching myself and in my bedroom long before I had the word β€œdesign” for any of it.

That maker instinct never left. I still build the working prototype myself rather than handing off a static file, which means I can pressure-test an idea in before anyone commits to it.

What I do

Strategy when there's no brief

Give me ambiguity and no clear ask, and that's where I do my best work. I reject the brief as it arrives, usually a solution in disguise, and reframe around the real problem before anyone opens a design tool, which is why the front of the funnel suits me: new technology and the art of the possible. Across more than 20 projects, including a global bank and a national broadcaster, the work that stuck was the problem I reframed, not the one I was handed.

Discovery through to a built thing

I take a fuzzy idea through research and discovery into something real and validated, not a deck. I build in real code early so the team reacts to a working thing rather than argues over an abstraction, and AI compresses the slow parts so my time goes where the judgment is. As the sole designer on a logistics platform serving 10,000-plus accounts, I carried features from discovery to shipped across five teams and three dev squads, lifting engagement 40% and cutting booking abandonment 35%.

Leading the work and the room

I set direction and run the workshops that bring a team into alignment, and it's the same in senior rooms, with business leaders, directors and new-business leads, where the job is getting everyone to agree on the real problem before a solution locks in. The part that lasts isn't the screen I ship, it's the standard I encode into the tools and systems a team works from, so the bar holds when I'm not in the room. I've turned my own way of working into a documented standard a team now builds from.

Shaping what gets built

I work shoulder to shoulder with engineers, product managers and technical directors to shape what we're actually going to build, rather than hand over a file and hope. Where it's an AI product, I design the parts below the interface: the conversation loop and where it hands off to a person, the failure paths as deliberately as the happy path. On one, the engineers adopted my working prototype as their build base rather than starting over.

My stack

What colleagues say

β€œMay was responsible for the product experience of our core product. Her attention to detail is second to none, and she was passionate about accessibility, taking time to explain its importance in cross-functional meetings.”

Simone Ashby

Product Manager, Eigen Technologies

β€œMay was absolutely vital to the Gophr development team and the company as a whole. She established great working practices and pushed beyond to find exactly what our users want and need, then found ways to address it through design. She maintained the design library to a high standard.”

David Kilpatrick

Development Team Lead, Gophr

β€œMay combines strong product thinking, empathy, and visual craft to consistently deliver high-impact work.”

Nastya Kunda

Engineering Lead, Gophr

β€œI've learnt so much from her, especially when it comes to design thinking and developing an eye for the small but meaningful details that elevate user experience.”

Nizam Chishti

Developer, Gophr

β€œShe takes the initiative to improve and suggest new activities that make product design processes more efficient. She carries out the research needed to make the most sensible decision in the time available. I personally learnt a lot about accessibility in product design while working with May.”

Nimisha Patil

Product Designer, Eigen Technologies